The Nordic Combined National Team's Waxing Trailer

Client

Year

NSF Kombinert

2024

Delivery

Team

Design: Henning Karlsen

Project Manager: Jørgen Krogsæter

Film and Photo: Hampus Lundgren

With the Ski World Championship held in Trondheim, the Norwegian Nordic Combined National Team wanted a wax trailer that was easily recognizable. The goal was clear branding that highlighted the team's iconic blue color while showcasing the sport at its best.

We focused on ensuring the design conveyed a strong national team feeling and visually connected to the unique aspects of the sport. It was important to express the dynamics and speed of the sport, while also evoking associations with the Norwegian national team. Color choices, proportions, and graphic elements were carefully reviewed in collaboration with the team to ensure a fitting expression.

The final design is inspired by speed, movement, and the colors of the Norwegian flag, embracing the trailer with a subtle reference to the two disciplines of the sport – ski jumping and cross-country skiing. With athletes smiling on the side of the trailer, the design was complete.

Wordup HQ

Ole Deviks vei 6C
0666 Oslo
Norway

Currently listening to

Wordup supports MOT's work to develop
robust youth that includes everyone

Wordup HQ

Ole Deviks vei 6C
0666 Oslo
Norway

Currently listening to

Wordup supports MOT's work to develop
robust youth that includes everyone